1 in 5 people in canada will personally experience a mental health problem or illness in any given year.
Life on the Line is public art project and mental health awareness campaign on the Toronto TTC Subway that reached over 7.3 million people in its first iteration.
One-hundred posters were exhibited on the TTC Subway from November 17th, 2018 - January 6th, 2019, to tell the unique stories of mental health through the eyes of twenty artists.
These twenty designs were available for sale on the TTC Shop website, where 80% of all sales were donated to the CMHA Toronto. All of the posters are still available for sale in the shop section of our website.
ARTWORK
THE ARTWORK
*All artwork was chosen through a 'call for submissions' process, where twenty artists were selected for exhibition.
ACKNOWLEDGEMENTS
SUPPORTED BY
La Fondation Emmanuel Gattuso
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PARTNERS
Pattison Outdoor
Canadian Mental Health Association Toronto
SVS Marketing
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SPECIAL CONSIDERATION
Delta Hotels
Fresh Restaurants
VIA Rail
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EVENT
Katherine Mulherin & No Foundation
Henderson Beer